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Marketing Executive
Basingstoke, Hampshire
£25,000 - £30,000 PA
TP480
permanent position
Marketing Executive

My client is the world’s leading producer of environmental, creative and technical paper industry and they are looking for a new Marketing Executive to join their team. The main function of the Marketing Executive will be to assist in the development and management of marketing activity and sales animation within the UK and overseas markets. The Marketing Executive will need a solid understanding of the Marketing mix, experience of working on creative campaigns (both digital and print) and a high competency in programs such as PhotoShop. Experience in CMS, Google Analytics and SEO would be ideal, along with excellent time management skills and a high level of attention to detail. The successful Marketing Executive should be passionate for Digital Marketing and a graduate in marketing. Previous experience and an understanding of the paper industry, design community or an environmental background would be beneficial.

The Marketing Executive Role:
• Manipulating images and logos and interpreting briefs to design and produce eBlasts, newsletters, flyers and fact sheets etc...
• Liaise with agencies and manage production of marketing materials
• Managing digital projects e.g. Twitter, website management and analytics
• Optimise on-line activity to increase lead generation and conversion.
• Measure and monitor campaigns against budget
• Manage CRM database for marketing activity
• Support OMM and Corporate Affairs Manager on key projects and ‘Green’ activities
• Researching, analysing and producing key competitor analysis
• Organising and attending events such as conferences, seminars, receptions and exhibitions
• “Hands on” approach to marketing activities i.e. in-house direct mail campaigns, distribution of customer swatches and collateral

The Marketing Executive Rewards:
• Basic Annual Salary of £25,000 - £30,000 depending upon experience
• Non-contributory Pension Scheme
• Life Assurance
• Private Medical Insurance
• 25 days holiday + public holidays

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